Gstaad Guy has built one of the most recognisable online personas in modern luxury culture, turning satire, character-building and social observation into a global digital brand. This conversation will look at how he built the character, why the content w
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Fri 15 May
6:00 pm - 9:00 pm
Oxford Union
Oxford Union, Oxford
Gstaad Guy has built one of the most recognisable online personas in modern luxury culture, turning satire, character-building and social observation into a global digital brand. This conversation will look at how he built the character, why the content worked, and how humour, taste and cultural timing can become serious business tools.